Implement
Fintech Companies
Compliance Data Nightmare
Manual data reconciliation across systems creates hours of weekly compliance busywork while increasing regulatory risk.
Real-Time Risk Gap
Growing transaction volumes overwhelm basic analytics tools, forcing risk decisions on day-old data.
Integration Bottleneck
Disconnected payment, KYC, and banking platforms prevent a unified view of customer activity to create a 360 view.
AI Risk Model Blocker
Inconsistent historical data makes AI-powered credit decisioning impossible, keeping lending decisions manual and slow.
Implement
Performance Marketers
Attribution Crisis
Inability to connect ad spend across platforms to actual client revenue leads to constant budget justification battles and client churn.
Real-Time Optimization Gap
Siloed campaign data makes real-time budget optimization impossible across channels.
Client Reporting Nightmare
Teams waste 10+ hours weekly manually pulling data from multiple platforms for basic client reporting.
Campaign Intelligence Block
Inconsistent tracking and performance metrics make AI-powered campaign optimization impossible while competitors automate.
See the ROI
Management Consultants
Project Profitability Blind Spot
Inability to track true project profitability across teams and clients leads to weeks of delay in identifying unprofitable work patterns.
Resource Allocation Challenge
Without real-time visibility into consultant availability and skills, firms simultaneously have bench time and overworked teams.
Client Insights Gap
Client data scattered across proposals, project management, and billing prevents identification of cross-sell opportunities.
Project Intelligence Block
Unstandardized project documentation prevents AI from identifying patterns in successful vs. troubled projects.
Transform your data with our 3-step process
Kickoff
We unite all your business systems and data streams into a single source of truth, ending the chaos of disconnected spreadsheets and platforms.
Implement
We'll show you how to analyze your unified data to reveal hidden patterns, predict trends, and identify opportunities across every part of your business.
See the ROI
We provide clear, prioritized actions and implement changes that drive measurable improvements in efficiency, CX, and growth.
Why Trust Us?
Graeme Crawford is the Founder and CEO of Crawford McMillan.
Graeme helped IBM, Accenture, and Capital One grow their business exponentially in his 20-year career as a corporate data leader.
Other Agencies
Crawford McMillan
Attribution Mapping
Transform scattered data into a clear view of exactly where your revenue comes from and which activities truly drive growth.
Customer Journey
See your entire customer experience through data, identifying exactly where to optimize for maximum impact and ROI.
Automated Insights
Convert your business data into clear, actionable recommendations that tell you exactly what to do next.
Predictive Analytics
Leverage the same AI systems used by Fortune 100 companies to spot trends and opportunities before your competitors.
Decision Optimization
Turn scattered metrics into a unified performance dashboard that shows exactly where to focus resources for fastest growth.
AI Enablement
Set your business up to capitalize on AI with a clean reliable single source of truth to build on.
